Menabò behind the ISKO Vital™+ commercial: a simple gesture to make a difference.
It is a long-standing collaboration the one between Menabò Group and ISKO, which over the years has seen the agency lead numerous projects to promote ISKO’s great international excellence in the textile industry and beyond.
A leader in the production of denim and woven fabrics, the company has relied on Menabò to push the ISKO Vital™+ project, two lines of organic cotton masks designed to support the practicing of healthy habits especially considering the current challenging scenario. With this goal in mind, the agency’s team took care of developing a commercial along with a dedicated media planning activity.